Cookie Policy

How we use cookies and tracking technologies

Last updated: 2026-09-28

What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help the website remember your preferences, understand how you use the site, and improve your experience. Some cookies are essential for the website to work, while others are optional.

Cookie Categories

We organize cookies into the following categories:

Cookie Name	Provider	Purpose	Expiry	Type
yapp-cookie-consent	yAppointment	Stores cookie consent preferences; the marketing choice is shared with the yAppointment portal on yappointment.com	1 year	Necessary
_ga	Google Analytics	Distinguishes unique users	2 years	Analytics
_ga_*	Google Analytics	Maintains session state	2 years	Analytics
_gcl_au / _gcl_*	Google Ads	Conversion measurement and click attribution	90 days	Marketing
_fbp	Meta Platforms Ireland Ltd.	Ad conversion measurement (Meta Pixel browser ID)	90 days	Marketing
_fbc	Meta Platforms Ireland Ltd.	Meta ad click ID (from fbclid); set only on arrival from a Meta ad	90 days	Marketing
yapp_ref	yAppointment	If you arrive through a link from one of our partners or customers, this cookie stores that referrer's code and the date of your visit, so that if you sign up we can credit the referrer. We set it only if you accept Marketing cookies, and you can withdraw consent at any time under "Cookie Settings", which deletes it. It contains no information about you, is read only by our own sign-up page, and is not shared with the referrer or anyone else.	90 days	Marketing
__theme	yAppointment	Remembers dark/light mode preference	Persistent	Functional
locale	yAppointment	Remembers language preference	1 year	Functional

Google Analytics and Consent Mode v2

We use Google Analytics 4 (GA4) to understand website usage patterns. We implement Google Consent Mode v2, which means: • By default, all analytics cookies are blocked • Analytics data is only collected after you give explicit consent • If you decline, GA4 operates in 'cookieless' mode with limited, anonymous data • IP addresses are automatically anonymized • Data retention is set to 14 months You can withdraw your consent at any time through the Cookie Settings link in the footer. Google Ads conversion tags on this site also follow Consent Mode v2: advertising storage (ad_storage) is denied by default and is granted only if you allow Marketing cookies.

How to Manage Cookies

You can manage cookies through: • Our Cookie Consent Banner – Click 'Manage Preferences' to customize your choices • Cookie Settings link in the page footer – Reopen the consent dialog at any time • Your browser settings – Most browsers allow you to block or delete cookies Please note that blocking essential cookies may affect website functionality.

Third-Party Cookies

Some cookies are set by third-party services we use (like Google Analytics, Google Ads and the Meta Pixel of Meta Platforms Ireland Ltd., which is loaded only after you give marketing consent). These services have their own privacy policies. We recommend reviewing their policies for more information about how they process data.

Withdrawing Consent

You can withdraw your cookie consent at any time by clicking the 'Cookie Settings' link in the page footer. This will reopen the consent dialog where you can modify your preferences. Changes take effect immediately – previously set cookies will be cleared.

Contact

For questions about our use of cookies: LohiSoft s.r.o. Email: info@yappointment.com